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Friday, June 13, 2008

Obama Campaign Mobilizing on the Ground

Seeing as how this whole campaign (and, thank God, the new and improved Democratic party) is taking a "from the ground-up" approach to organizing, party-building and fund-raising, this makes perfect sense. It's also another indicator of Obama's grassroots political genius:
Moving to harness the grass-roots energy that helped win the Democratic nomination, Sen. Barack Obama's campaign will deploy 3,600 volunteers in 17 states this weekend, each committed to six consecutive weeks of full-time political work.

The project, launched two months before the senator from Illinois became the presumptive nominee, is a measure of his determination to out-organize Sen. John McCain (R-Ariz.) in states that could swing a close election.

The campaign put out word in April about "Obama Organizing Fellowships," an approach that went well beyond the "y'all come" model of luring volunteers with free doughnuts for two-hour canvassing stints. Supporters were required to answer essay questions, supply references and go through a telephone interview with campaign staff members.

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